Mail merge can be used to personalize various kinds of emails, depending on the email marketing goals. Mail merge encompasses three primary types: directory mail merge, email mail merge, and document mail merge. Mail merge allows for high customization, making it suitable for tailored invites, contribution requests, and thank-you notes.
In contrast, mail merge combines an email template with recipient data from a spreadsheet for personalized documents like letters and labels. Bulk email delivers the same message to multiple recipients, and is often used for newsletters and marketing campaigns. The main difference between the two is that mail merge allows for more personalization and customization of the message. There are two methods for mass communication distribution: bulk email and mail merge. Businesses and organizations often use this method to send customized mass mailings, saving time and effort while reducing the chances of errors and duplications. Mail merge is a technique used to generate personalized documents such as letters, envelopes, labels and emails by combining a document template with a database containing the recipient's information.
